Are iPhones Losing Their Cool?
By Quentin Fottrell
When asked why he stopped patronizing a famed St. Louis restaurant, Yogi Berra once quipped, “Nobody goes there anymore. It’s too crowded.” That, marketing experts say, could one day be the fate of the iPhone. Apple may sell so many that at some point no one will want them anymore.
This week, Apple reported that its quarterly profit nearly doubled, in large part thank to continued brisk sales of iPhones. The company sold 35.1 million iPhones in the first quarter, up from 18.65 million a year ago. But love affairs with inanimate objects don’t last forever, marketers say. “There’s always a tipping point for something being hot,” says Robert Passikoff, co-founder of marketing consultancy Brand Keys, noting that Nokia and Research In Motion had “the world by the tail” a few years back before the iPhone hit the market.
Apple already faces growing competition. Although the iPhone is the biggest selling phone, Samsung continues to sell more handsets than Apple. Brokerage firm CLSA Asia-Pacific Markets estimates Samsung moved 44 million smartphones in the first quarter. The two firms are close to having 25% of the world’s global market share of smartphones, according to research firm IDC. Samsung has already taken potshots at Apple with advertisements poking fun at people who stand in line for iPhones. “Samsung’s advertisements were poorly executed, but the underlying theme is real,” says behavioral psychologist Matt Wallaert. “Not everyone wants to share their identity with the 35 million people who bought an iPhone last quarter.”
For some, Apple’s brand is already losing its luster. George F. Colony, Chairman and CEO of Forrester Research, says Apple is a “charismatic organization” but lost that edge when the co-founder Steve Jobs died. Without Jobs, he believes the company’s momentum will only last for another 24 to 48 months. Russell Saint Cyr, a Montreal-based IT consultant, recently swapped his iPhone for a Samsung NexusS. He says it allows him to back up his music without connecting his phone to his PC, it’s cheaper and has a bigger screen. That, and he didn’t want to follow the herd. Among techies, Saint Cyr says, the iPhone is already uncool: “It’s marketed towards simple folk who like shiny objects and dislike complexity, like Mac users who can’t handle two buttons on a mouse.”
Feel free to contact Walter Unger regarding any of these stories, the current market, distressed commercial real estate opportunities and needs, your property or your Investment Needs
Please go to my web-site and get all the newsflashes and updates in Commercial and Investment Real Estate daily
Also if you register and become a member you will have access to the In Distress Commercial properties from Pima andPinalCountyand the Trustee Sales for Commercial Properties fromMaricopaCountyon the member’s page.
Follow me on Facebook:
Follow me on Twitter:
Follow Me on Likedin:
Follow Me on Google+
COMMERCIAL REAL ESTATE SHORTSALE / EXPAND AND UPGRADE
Central and Southern Arizona.
Walter Unger CCIM, CCSS, CCLS
I am a successful commercial Real Estate Broker inArizonanow for 15 years and I worked with banks and their commercial REO properties for 2 years.
WHETHER YOU LEASE OR OWN
NOW IS THE TIME FOR YOU TO EXPAND OR UPGRADE.
In my opinion we are at or near the bottom of the Commercial Real Estate cycle inArizona and now is the time for you to expand or upgrade on your Commercial Real Estate. The prices on deals I may get you will not be around forever.
IF YOU OR ANYBODY YOU KNOW IS IN TROUBLE WITH YOUR BUSINESS, AS MANY AMERICANS ARE IN THE MOMENT, AND ARE ABOUT TO LOSE YOUR COMMERCIAL PROPERTY, PLEASE CONTACT ME. IF YOUR BANK IS BEHAVING BADLY I MAY BE ABLE TO HELP YOU GET OUT OF SOME OR MAYBE A LOT OF FUTURE HEADACHES.
If you have any questions about the 1 or 2 above, I will gladly sit down with you and share my expertise and my professional opinion with you. Obviously I am also in this to make money, but it could be a win-win situation for all of us.
Please reply by e-mail firstname.lastname@example.org or call me 520-975-5207 (cell) 602-778-5110 (office direct).
Walter Unger CCIM
Kasten Long Commercial
2821 E. Camelback Road, Suite 600
Office : 602-445-4141
Delivering the New Standard of Excellence in Commercial Real Estate
Disclaimer of Liability
The information in this blog-newsletter is for general guidance only, and does not constitute the provision of legal advice, tax advice, accounting services, investment advice, or professional consulting of any kind. The information provided herein should not be used as a substitute for consultation with professional tax, accounting, legal, or other competent advisers. Before making any decision or taking any action, you should consult a professional adviser who has been provided with all pertinent facts relevant to your particular situation. Tax articles in this e-newsletter are not intended to be used, and cannot be used by any taxpayer, for the purpose of avoiding accuracy-related penalties that may be imposed on the taxpayer. The information is provided “as is,” with no assurance or guarantee of completeness, accuracy, or timeliness of the information, and without warranty of any kind, express or implied, including but not limited to warranties of performance, merchantability, and fitness for a particular purpose.